Turning Bold Ideas Into Measurable Impact
Partner with a strategic advisor who aligns media with business outcomes — driving clarity, consistency, and conversions
Shaping Ideas. Driving Outcomes
Terrance launched his career in partnership with some of the world’s most respected global enterprises. Today, he brings that same strategic rigor to advising over 200 small to enterprise-level businesses, delivering eight-figure+ in revenue through precision media and performance-driven digital advertising. His work has generated tens of thousands of qualified leads and inbound calls to small businesses that he's advised—transforming marketing investments into tangible, measurable business outcomes for service-based and growth-focused organizations alike.
Firm Solutions
Chief Acquisitions Officer
Media Planning & Buying Strategy
Struggling to find the best advertising mix? In today’s fragmented media landscape, it’s not just about placing ads — it’s about placing the right ads, in the right channels, at the right time. Our Media Planning & Buying Strategy service helps you cut through the noise by using a precision-targeted, data-driven approach to media investment. We analyze your audience’s behaviors, map out their digital journey, and align your media spend with the platforms and formats that yield the highest return. Whether it's paid search, social, OTT, or programmatic display, we ensure every dollar spent is a dollar driving measurable outcomes.
The result: lower acquisition costs, better ad placement efficiency, and a media mix that’s aligned with your business growth goals.
Chief marketing officer
Brand Positioning & Messaging Framework
Looking for the best messaging to help increase business? Your brand isn’t just a logo — it’s your competitive edge in a saturated market. With Brand Positioning & Messaging Framework, I help you distill what makes your business unique and craft a communications strategy that resonates across every channel. We develop core messaging pillars, audience personas, tone of voice guidelines, and campaign narratives that make your brand instantly recognizable and emotionally engaging.
The benefit? Your content and campaigns stop blending in and start standing out — building trust, authority, and conversion-ready awareness at scale.
chief analytics officer
Performance Media Optimization & Analytics
Experiencing data overload? Most media campaigns are launched and left on autopilot. That won't work in today's market. In Performance Media Optimization service, I treat your ad budget like an investment portfolio — constantly monitored, tested, and rebalanced for better returns. I don’t just track clicks and impressions; I track real business KPIs — like lead volume, ROAS, CAC, and customer LTV. Using advanced attribution, A/B testing, and real-time reporting, I find and scale what’s working while eliminating what’s not.
The impact: campaigns that continually improve, outperform your competition, and drive predictable revenue growth.
Areas of Expertise
Featured In
Vents Magazine
After working with some of the largest brands on earth, I never thought creating and owning my brand label would ever be possible. I’m just a kid from Ohio, you don’t grow up with dreams this big” Terrance says
Shoutout Miami
For me a life without taking risks is a life without much joy and excitement. There is always a certain level of risk taking that is sustainable and everyone has their own tiers and levels
Verna Magazine
Fresh off signing a new production deal, Terrance Daniel admits he considering leaving America.
Disrupt Magazine
Terrance Daniel may be on top of his game, but he has a lot on his mind. His highly anticipated first episode of Miami Undercover Episode 1 will be released exclusively on Youtube.